22IGI33 - Design of graphic products
Course specification | ||||
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Course title | Design of graphic products | |||
Acronym | 22IGI33 | |||
Study programme | Material Engineering | |||
Module | ||||
Lecturer (for classes) | ||||
Lecturer/Associate (for practice) | ||||
Lecturer/Associate (for OTC) | ||||
ESPB | 5.0 | Status | ||
Condition | Облик условљености | |||
The goal | Introduction to the basic concepts of the art and graphic design history. Introduction to the basic concepts of the theory of shape, color and typography. Introduction to the elements of corporate visual identity. Introduction to the principles of designing books, newspapers, illustrated magazines, advertising material and other regular and occasional publications. | |||
The outcome | A student has a mastery of basic principles in art-graphic culture. A student is familiar with typographic terms and proper application of certain families of fonts. A student is qualified to form different graphic products in artistic-graphic manner. A student knows the elements of corporate visual identity and is qualified to define the content of book of graphic standards. | |||
Contents | ||||
Contents of lectures | Review of history of art movements Review of graphic design history Theory of forms Theory of colors Basics of typography Corporate visual identity elements Book of graphic standards Designing of newspapers Designing of illustrated magazines Designing of occasional publications Designing of advertising material | |||
Contents of exercises | Creation of graphic works. Preparation of the book of graphic standards. | |||
Literature | ||||
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Number of hours per week during the semester/trimester/year | ||||
Lectures | Exercises | OTC | Study and Research | Other classes |
2 | 1 | 1 | ||
Methods of teaching | Lectures, computational excercises, seminar, homeworks, written exam. | |||
Knowledge score (maximum points 100) | ||||
Pre obligations | Points | Final exam | Points | |
Activites during lectures | 5 | Test paper | 50 | |
Practical lessons | 40 | Oral examination | ||
Projects | ||||
Colloquia | ||||
Seminars | 5 |